AI Uses That Enhance Dental Practice Sell-ability

The healthcare industry is investing heavily into artificial intelligence (AI) tools. Properly implemented AI tools promise to improve patient outcomes. Dental practitioners can also benefit from incorporating AI into their practices. As a small dental practice, you must be thoughtful and strategic in your AI choices. Dave Godwin, CBI, CVB wrote an excellent article in the IBBA Insights Summer 2025 magazine about 5 uses of artificial intelligence (AI) that can make your practice more sellable. Here is what he found:

1. Automate the Routine - Focus on Value Creation.  AI can efficiently handle the routine and mundane administrative tasks. It can schedule appointments, process forms, or answer the same questions ten patients have when calling your practice. AI can free up your time so you can focus on activities that drive value - client experience, team culture, and innovation.

2. Smarter Marketing with Less Effort. AI can maintain a consistent marketing campaign for your practice. You can create a campaign, for example, to target a group of patients based on their treatment history, demographics, or whatever criteria makes sense. You can sent consistent brand messages in your campaigns. By building a consistent brand, you increase the intangible value of your practice that dentist-buyers pay a premium for.

3. Financial Visibility Without Spreadsheet Headaches. AI tools in Quickbooks, Xero, or Bench help owners get their books clean and keep them clean. AI flags inconsistencies, automates reconciliation, and helps dentist owners make better decisions through better data. Accounting is the language of business. Keeping clean books allows prospective dentist-buyers to quickly assess the value of your practice.

4. AI as the Ultimate Executive Assistant. AI can handle invoicing, reminders, reporting, and more. It is always on and alert to handle administrative tasks. Buyers appreciate a streamed-line, efficient practice.

5. 24/7 Customer Service That Doesn't Burn out the Dentist. AI chatbots and autoresponders provide round-the-clock customer service without disturbing the dentist. This makes the practice less dependent upon the dentist and more transferable as an operation.

Crimson Cardinal Healthcare Intermediary can assist you in finding the right dentist to buy your practice. We assist dentist-owners in North Carolina, Virginia, and South Carolina. Read out to us. Click here for assistance.